Ballast offers full-service Seller representation in all areas of Boston, providing detailed market analysis reporting and advisory services for Sellers of condominiums, single-family properties & multi-family properties.

Whether you are selling your residence or an investment property, your agent will provide targeted marketing strategy and media placement specifically designed to optimize your property's market exposure. With this targeted approach, your agent will help to minimize the time it takes to sell your property while maximizing your financial return.

As a seller, your Ballast agent will work with you throughout every step of the process:

Pre-Listing Advisory: Your Ballast Agent During the pre-listing phase, your agent will compile and provide initial analysis of your property based on comparable market data, advising you as to how to prepare your property to best compete in its specific market.

Intensive Market Data Analysis: Our Ballast pricing strategies focus on identifying buyer demographics, then implementing a strategic foundation to best position your property for sale to qualified buyers.

General Economic Conditions:  Our agents understand the way in which national and international market conditions may be relevant to your property's specific local market trends and know how to navigate these areas to best position your property for sale.

Marketing Strategy Development and Media Placement:  Unlike national franchises who rely on annual bulk purchases of advertising space to market all of their properties, we understand that no two properties are the same.  At Ballast, we invest in multiple layers of internet and print advertising in local, regional and national venues to ensure that each seller's property receives maximum exposure to its target audience of qualified buyers.